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 Introduction How do people today communicate with friends and family who are more than 20 kilometers away? Today people use the Internet for many things, one of them os that, communicate with others, through social networks. How did people communicate with their family in different towns 40 years ago? I think they used the postal mail, because there were no telephone to talk long distance. How was the frequency of communication changed? Over time, communication han changed a lot, so the change has been frequent. How did people in business communicate with colleagues and with their business patners 20 years ago? What's the situation today? 20 years ago, business was based on face-to-face meetings and communication itsefl. Today mail, calls and other technological resources are used a lot, which makes it eaasier. What examples of social networking sites can you think os which are used in bussines today? In business, for example, social networks like Instagram are used to advertise e...

 Technological vocabulary 2. Match the words in excercise 1 with theit definitionts below. to make or draw plans for something: design to find information, a place or an object, especially for the first time: discover to bring something into existence, to star to happen; to grow or change into a more advanced, larger or stronger form: develop to create something which has never been made before: invent to introduce changes and new ideas: innovate 3. Complete the table with the noun forms of the verbs above. discover = discovery innovate = innovation invent = invention design = design develop = development Reading: How companies can exploit disruptive technologies The main idea of ​​the text is, basically, to ask the right people about the importance of disruptive technologies and in this way companies can continue to compete and improve thanks to the fact that this type of technology allows them to reach markets that were previously inaccessible.